Proactive Paws

Proactive Paws™ was created to fill the gaps—with innovative, effective, clean products that don’t currently exist in the animal health space. We’re not here to compete, we’re here to complement, collaborate, and contribute.

We believe in the power of whole foods, potent botanicals, and science-backed supplements to prevent disease and promote resilience. And we believe in community: veterinary professionals, pet parents, and wellness seekers coming together to share knowledge and elevate care.

If you’re here, it’s because you care deeply. So do we.

Welcome to Proactive Paws—where prevention meets purpose.


  • Founder: Dr. Karen Becker, a renowned integrative veterinarian who designs products based on science-backed protocols to support preventive wellness and systemic health.