RAWR
SOURCING & INGREDIENTS
We love our cats and we care deeply about each and every ingredient that goes into the food we create. All ingredients are carefully sourced from farms and producers that we have built strong relationships with over the years. We do not add anything your cat doesn’t need and rely on clean and wholesome meat as the basis for all of our meals. Each ingredient serves a purpose and we never compromise on quality.
We never cut corners and always use the same cuts of meat from the same sustainable farms offering you consistently premium food for your cat.
GAP CERTIFIED
Our chicken and turkey are G.A.P. certified, meaning that the humane treatment of the animals is monitored by Global Animal Partnership. In 2022, RAWR received its G.A.P. certification and is currently the only G.A.P.-certified raw food on the market.
Furthering our commitment to animal welfare, we are proud to announce we are signing onto the Better Chicken Commitment by 2026. The Better Chicken Commitment is a national movement to improve the lives of chickens used for meat that is supported by leading animal welfare organizations across North America. Our G.A.P. certification means that we are already ahead of the curve, meeting all the housing components of this commitment: lighting, litter, enrichments, and space allowance. Additionally, our supplier already utilizes the Better Chicken Commitment’s processing method, multi-step controlled atmosphere stunning, which is widely considered more humane. For the final element of this policy, the use of higher welfare chicken breeds, we will report our progress each year.
Our Duck is grown at the same farm we get our chicken from and although ducks cannot yet be GAP certified it is raised with the same rigorous care as the chickens. Rabbit now comes from a Humane Certified farm in the EU as our US sources just weren’t meeting the mark.